Marketing for GiANTS that works as hard as you do
I help GiANT coaches clarify their message, strengthen their online presence, and stay consistent with marketing that feels true to who they are. We will mix in a healthy dose of style and swagger too.
The marketing gap
GiANT coaches are not short on wisdom, tools, or transformation. But many are short on the marketing clarity and consistency needed to reach the right people.
lack a clear marketing strategy
miss out because prospects are not ready to invest yet
spend less than 2 hours per week on marketing
Self-assessment of offer clarity online
I help turn your expertise into a practical marketing engine. I’ll help expand your reach, boost credibility with professional design, consistent marketing, and thought-leadership content that speaks to your target audience. Let’s build the marketing system behind your coaching.
How I help Giant Coaches
Marketing works best when each piece supports the next
Audience research & message clarity
Understand your core audience, identify their felt needs, and shape your messaging around what they’re actually trying to solve.
Brand Identity
Build a visual identity that reflects who you are, strengthens your credibility, and gives your marketing a consistent, professional presence.
Design, build & Maintain
Turn your website from a static business card into a marketing tool that supports awareness, trust, lead generation, and conversion.
Lead Magnets
Create practical resources that help potential clients raise their hand, share what they need, and move from anonymous visitor to warm lead.
Thought-Leadership Content
Turn your ideas, frameworks, and GiANT expertise into blogs and other content that build trust, improve SEO, and fuel your marketing channels.
Nurture Campaigns
Stay in conversation with warm leads through email sequences, newsletters, and social content that build trust over time.
Website Traffic Growth
Use boosted content and targeted outreach to bring more of the right people into earshot.
Case Studies + Success Stories
Capture proof of transformation through surveys, testimonials, and case studies that help prospects believe your work is worth the investment.
How I help
Marketing works best when each piece supports the next. I help GiANT coaches build the core assets and systems that clarify their message, earn trust, and keep them consistently visible.
Audience Research + Message Clarity
Understand your core audience, identify their felt needs, and shape your messaging around what they’re actually trying to solve.
Brand Identity
Build a visual identity that reflects who you are, strengthens your credibility, and gives your marketing a consistent, professional presence.
Web Design, Development, & Maintenance
Turn your website from a static business card into a marketing tool that supports awareness, trust, lead generation, and conversion.
Lead Magnets
Create practical resources that help potential clients raise their hand, share what they need, and move from anonymous visitor to warm lead.
Thought-Leadership Content
Turn your ideas, frameworks, and GiANT expertise into blogs and other content that build trust, improve SEO, and fuel your marketing channels.
Nurture Campaigns
Stay in conversation with warm leads through email sequences, newsletters, and social content that build trust over time. Converting warm leads has a 10x ROI versus cold outreach.
Website Traffic Growth
Use boosted content and targeted outreach to bring more of the right people into earshot.
Case Studies + Success Stories
Capture proof of transformation through surveys, testimonials, and case studies that help prospects believe your work is worth the investment.
I'm Giant Literate
Handing off your marketing can feel risky when you have to explain the entire GiANT world first. I have done the homework so we can spend less time translating and more time building.
- I am a Nurturer Connector
- I’ve completed the 13-month Altitude Training
- I’ve talked to and worked with multiple GiANT coaches
- I’ve surveyd and interviewed over a dozen coaches
- I’m reading through the complete works of Kubicek & Cockram
See How Your Colleagues are Marketing
I recently conducted a survey of GiANT coaches to learn more about what’s working well and where coaches are experiencing friction in their marketing efforts. Curious how you compare? Click the button below to see the survey results.
"With minimal guidance, Ben took the rudimentary vision in my head, offered strategic advice, and created a website that exceeded my expectations."
"Ben's collaborative approach was so helpful as he patiently listened to the intricacies of my mission and vision. He translated that into an amazing logo with efficacy and creativity."
Build your engine
Start now
The marketing system behind your coaching is waiting. Let us start the conversation today.